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During these High Holy days, I felt it was fitting to republish a recent article. I don’t know if it’s true, but the Editor and publisher of Jewish Journal Rob Eshman claims a new iPad app will be the first to webcast Kol Nidre services of Nashuva. Either way, it seems pretty impressive. (link to original article Jewish Journal Launches iPad App)
Big day in the world of Hebraic news. TheJewish Journal just launched what it calls “the world’s first Jewish News app for the Apple iPad.” Aside from content from the Jewish Journal, the app will cull stories from JTA, Reuters and The Jewish Daily Forward.
JJ web director Jay Firestone says plans are already in place to move the app beyond news. Social networking, Yelp-like restaurant finders, and user photo uploads are all in the works. “The goal of the app is to be the ultimate Jewish source, not just for Jewish news, but for Jewish life as well.”
Shpanendik!
That’s not all on the Jewish Journal front. Editor and publisher Rob Eshman tells us the site will be webcasting the Kol Nidre services of Nashuva with Rabbi Naomi Levy. Eshman says webcasting a service like this has never been done before in the world of Judaism. “We expect up to 20,000 viewers– which will make it the largest Jewish service in the world!”
Get your Hebrew on Friday at sundown here.
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Some interesting statistics analyzing tablet market penetration and adoption have recently come out. Depending how your look at the data, they might change your business online video development strategy. Tablet sales are expected to increase, but which business professionals are buying them?
In a recent study by Gartner and reported by CNN Money, global tablet sales will reach 294 million units in 2015, for $77.4 billion in revenue. In a separate survey, Forrester said it expects 82 million people will be using tablets in the U.S. alone by 2015.
So what is business online video?
A lot of business online video is for product demonstrations, announcements, webinars, webcasting, and video conferencing. No, business online video is not online video you view while at your business (i.e. cats playing the piano or dancing wedding processions),
Several webcasting companies are developing apps for smartphones and tablets to run their webcasting software platforms. MediaPlatform, for example, recently announced they are the first to deliver live webcasts on the Apple iPad using HTTP live streaming (HLS) using MediaPlatform’s WebCaster product.
This is quite impressive considering just 17 million tablets were sold in 2010 — and 14.8 million of those were Apple iPads.
Which business professionals are buying tablets?
A recent poll by Interactive Media Strategies (IMS) shows that top level business executives are the largest group of early adopters of tablet devices.
In 2011, 28% of business professionals own a tablet either self purchased or purchased by their company. Another 7% expect to purchase a tablet sometime this year.
Figure 1
The poll revealed which business professionals own tablets. Referring to Figure 1, 64% of top executives own a tablet and 41% of sales 7& marketing executives own one.
IMS also state that since these top executives are the ones most likely to buy a tablet, they will approve any spending towards apps or other platforms that complement their tablets.
What’s lowering tablet adoption rates amongst lower level business professionals?
If need or price or both are the possible answers, then I’d say both.
Not many others in this economy can justify purchasing another expensive device. I reported recently that HP discontinued their Touchpad after only one month of launching due to lackluster sales.
Also note that as impressive as tablet adoption is at it’s increasing rate, it is still way behind PCs in device penetration.
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MediaPlatform, the enterprise video software company, today announced that its WebCaster software is the first to deliver live webcasts on the Apple iPad® using HTTP live streaming (HLS).WebCaster enables iPad users to view and interact with live presentations that integrate video streaming from Abode® Flash® Media Enterprise Server 4.5 and PowerPoint® slides. Enterprises adopting this technology benefit from giving their information workers greater mobility and remote participation in events, while leveraging the powerful network efficiencies and universal nature of Flash.
